06 Brand, websites and investment documents

Identities, websites and the documents that raise money

Brand systems, corporate websites and investment documents for energy and infrastructure companies: a brand refresh with full guidelines, several corporate sites, and project information memoranda and teasers designed to be read by lenders.

ForEnergy and infrastructure companies
UsersBoards, investors, lenders, the public
DeliveredGuidelines, sites, memoranda, teasers
StatusDelivered

What this covers

Technology companies need to look like what they are. The same eye that lays out a dashboard lays out a brand, a website and an investment document, and the three should agree with each other.

A brand refresh, end to endA new identity for a company, with the symbol, wordmark, slogan, lockups, clear space, colour, gradient, typography and voice set out in a sixteen-page guideline, master files for print, web and screen, and a transition plan for what changes in what order.
Corporate websitesSites for a transmission line company, a renewable energy developer, an infrastructure advisory firm and an infrastructure developer, each fast, multi-page, with clean addresses and a contact path that works.
Project information memorandaInvestment documents for transmission and energy projects, designed to be read by lenders: structure, tables, charts and figures that carry the argument, in print and on screen.
Reports redesignedEnvironmental and technical reports rebuilt from working drafts into designed documents, with charts redrawn, wide tables set properly, and an editable version alongside the print one.
Teasers, proposals, stationeryThe everyday documents a firm sends out, made to a consistent standard so nothing leaves looking improvised.

Why it belongs with the systems

A system people distrust because it looks improvised is a system people work around. The brand, the documents and the software all shape whether an organisation is taken seriously, so responsibility for all three is taken together rather than delivering a good system in a bad envelope.

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Let's build something that lasts

Whatever you are building, let us engineer it properly.

A system to build, a network to secure, data to make sense of, or a brand to sharpen: describe the problem, and the engineering, design and reliability follow.

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